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It was another very successful Camp Day for Tim Hortons.
The fast-food chain’s annual fundraiser raised $12.4 million on July 21, topping last year’s total by around $1.5 million.
This year marked the 30th anniversary of Camp Day, which has now raised about $225 million over three decades.
This year, you helped raise $12.4 million for @TimsCamps. Thank you! #timscampday pic.twitter.com/IOLe6yHc6R
— Tim Hortons (@TimHortons) July 29, 2021
"Camp Day has grown to become one of the most important days of the year for all of us at Tim Hortons and we are so grateful that Canadians turned out in huge numbers to support the 30th anniversary of this life-changing campaign," said Axel Schwan, president of Tim Hortons.
"We can't thank Canadians and Tim Hortons restaurant owners enough for what they've accomplished, raising $12.4 million in a single day, which will help inspire and empower thousands more deserving kids through a multi-year experience with Tims Camps."
Camp Day helps support more than 300,000 youth between the ages of 12 to 16 through a multi-year camp, which equips attendees with skills like leadership, resilience and responsibility.
There are seven Tims Camps across North American that run year-round summer and school programs.